Robertet Group – Visualising perfumes

Commissioned to visualise the complex essence of perfumes and aromas, Scented Connections culminated as a series of 30 unique data portraits for the Robertet Group. These artworks portrayed the network of ingredients used to create a scent, as provided by the artisans who so finely craft them.

Inspired by the intricate web of relationships and forms in nature, each portrait represented a unique 'olfactory fingerprint,' charting the journey of a fragrance from creation to use. The artwork aimed to capture the invisible threads that bind perfumers and their fragrances, transforming complex data into a visual composition of intersecting lines, nodes, and patterns. As observers look deeper into the artwork, they become immersed in a visual arrangement that reveals the interconnectedness of scent and human experience. Aroma notes cascade and converge, mirroring the harmonious collaborations and creative exchanges that breathe life into the final fragrant product.

This series aimed to celebrate the craftsmanship behind distinct perfumes, inviting viewers to contemplate their own place within the intricate composition of fragrance. The Robertet Group was essential to the success of the work, providing access to the dataset around the fragrance production, and allowing creative freedom on how this information might be interpreted and visualised.