Transforming data into meaningful stories
Tiziana Alocci is a London-based behavioural cartographer, data artist, and lecturer. Her work explores the emotional dimension of data, creating immersive "maps" that translate human behaviour, emotions, and memories into visual and auditory experiences interlacing science with poetry.
National Gallery - Maps of paintings
An experimental mapping project commissioned by the National Gallery in London to discover how some of the National Gallery’s National Treasures have moved through time.
Celebrating the National Gallery's 200th anniversary, data artist Tiziana Alocci presents Maps of Paintings, a prototype digital experience that brings the hidden journeys of the Gallery’s National Treasures to life.
Maps of Paintings is an experimental mapping project commissioned by the National Gallery to allow visitors to join in celebrating the National Gallery’s 200th anniversary of connecting people with paintings. This innovative project uses data to trace the fascinating movement of twelve iconic paintings from the Gallery's collection, revealing where they have travelled and the stories they carry through each location.
Maps of Paintings explores how data can deepen our understanding of artworks and invites audiences to view these pieces through an unexpected lens.
Read the full interview with Tiziana Alocci on the National Gallery’s website
National Gallery’s National Treasures
With ‘National Treasures’, more than half the UK population will be within an hour's journey of a National Gallery’s masterpiece. Maps of Paintings is inspired by John Berger's book "Ways of Seeing." This project reveals the invisible, showing ways of seeing paintings never imagined before. The project aims to focus on accessibility and how paintings and their information can be made more accessible to people.
Reflecting on the project, Alocci states, "My work with Maps of Paintings aims to make art accessible, transforming how we view these masterpieces by placing the audience at the narrative's centre. Inspired by John Berger’s Ways of Seeing, the project seeks to make the unseen visible. This is about people and their personal connection to art – viewers can locate themselves within the map, seeing paintings orbit around them, merging personal experiences with the artwork's historical travels."
Read the full interview with Tiziana Alocci on the National Gallery website
Mapping the Gallery’s Rich Archives
Tiziana has created a network map for each painting, showcasing its display locations since its acquisition. On these maps, venues are represented as nodes—their size indicates the duration of the painting's stay. Connecting lines represent journeys, with line thickness reflecting how recently the travel occurred.
Museums and galleries hold vast amounts of data on their collections, from historical provenance to scientific information about pigments and techniques. Maps of Paintings demonstrates the potential of data visualisation to unlock these archives, providing audiences with new ways to engage with art. When introduced to the National Gallery team, Alocci's prototype elicited an immediate and personal response, sparking curiosity not only about the paintings themselves but also about the connections they reveal across time and place.
Alocci envisions a future where data reveals even more hidden layers within museum collections. She remarks, "I'd love to explore archives of intangible data – scents, colours, even sounds – to uncover the connections that link science with art, and art with the everyday. Each piece holds a story that can be made accessible through data, allowing audiences to see the invisible and connect with art in a deeply personal way."
A special thanks to the National Gallery team for their outstanding collaboration on this project.
Read the full interview with Tiziana Alocci on the National Gallery website
Alocci is intrigued by the amount of data museums possess—not just historical data about paintings or sculptures, but also how this information is organised and used by both internal teams and the public. Technological advancements, particularly in mechanical reproduction, have transformed the nature, reception, and purpose of art in modern society, as Walter Benjamin discusses in The Work of Art in the Age of Mechanical Reproduction. This area holds potential worth investigating. The vast amount of data presents a significant opportunity for museums and art institutions to engage viewers more actively, fostering a genuine connection between art and the public. In this way, art isn't merely there to be seen, but also to be understood and explored in novel ways.
Read the full interview with Tiziana Alocci on the National Gallery website
UNIT London: Emotional Geography
Releasing exclusively via Unit London Editions, the print series is the result of Alocci’s extensive travels over the past years, as she records the world around her.
The Emotional Geography series is the result of Alocci’s extensive travels over the past years, as wherever she visits she records the world around her. This documentation has evolved into a personal archive for the artist, containing not just all the photographic and sonic data she has amassed but also the memories and emotions attached to her recorded experiences.
Each of the limited edition prints in the collection captures two different moments in one artwork: The first is the audio recording from each city, as seen in the white spheres made up of thousands of tendril-like individual lines, and the second is Alocci’s own heartbeat, with her pulse taken as she listens back to the original recording. The heartbeat on each print is seen in the dotted line orbiting the central circle, a hand-finished chrome detail by the artist.
Learn more about the series here.
Tiziana Alocci
'Emotional Geography', 2024
Archival Pigment Print on Hahnemuhle German Etching 310gsm paper, with cut edges.
Hand-finished by the artist with chrome ink details.
Hand-signed and numbered by the artist
9 x Editions of 3
70 x 70 cm
The nine cities Alocci transformed from sonic data into fine art prints include Berlin, Budapest, Copenhagen, Genoa, Holbox, London, Mexico City, New York City, and Venice.
The importance of the second and reactive listening is that Alocci only records specific moments of overwhelming happiness; these can occur randomly and spontaneously, but when they do the artist is impelled to record her immediate environment to remember the experience, immortalising what would otherwise be an ephemeral instant. Listening to the audio of the moment is akin to reliving it for the artist, and the physical response to this wave of happy memory is what is recorded in the heartbeat on each print.
Central to Alocci’s practice is the way sound can potently retrigger emotions, and transport the artist back to the time and place of each city, able to reconstruct a moment and tell a story from only the recorded sound clips. It is rare that a personal story linked to a certain phenomenon can be relatable for others who were not present at the time, yet it is a specific motivation for Alocci to translate intimate and objective data into relatable and comprehensible narratives for audiences.
Tokyo Love Story: Electromagnetic Sounds of Tokyo
Tokyo Love Story: A Sensory Journey Through The Acoustic Vibrations of the Lights of Tokyo is a solo show by Alocci exploring the hidden electromagnetic pulse of Tokyo's urban landscape.
“Tokyo Love Story: A Sensory Journey Through The Acoustic Vibration of the Lights of Tokyo”, is a solo exhibition of works by Tiziana Alocci presented by ArtMoore House in London from October 2024 (by appointment only).
Tokyo Love Story explores the hidden electromagnetic pulse of Tokyo's urban landscape. Through a series of audio recordings and data visualisation techniques, this exhibition transforms Tokyo's vibrant sounds into a visual experience. Considering the sensory experience as a new form for envisioning and understanding how we actually feel a space we quickly realise that what is captured by our eyes is just one of the facets of the prismatic experience that map our perception.
All of the artworks on show are for sale and if you wish to have more information or participate in one of our private exhibition tours please contact: Elisa Martinelli - www.artmoorhouse.com - info@ArtMoorHouse.com or Tiziana Alocci - hello@tizianaalocci.com
The image of a place is not what it first appears to be. Alocci slows down the process of looking and thinking inviting the viewer to experience the invisible forces that shape the unique character of Tokyo’s most iconic districts. In her Tokyo Love Story collection, Alocci explores the acoustic fingerprints of the silent objects which inhabit our urban environments.
By visualising the pulsating rhythms of Akihabara's adult store LED signage, the electronic hum of Shinjuku's neon-lit karaoke bars, Ueno's pedestrian crossing signals, and the subtle electronic pulse of an Omotesando vending machine, this exhibition captures the diverse technological essence of Tokyo's districts.
The artist, in her creative practice is able to create a visual syntax that bring to life the sonic and visual properties of the unheard and invisible by revealing electromagnetic sounds from light sources.
All of the artworks on show are for sale and if you wish to have more information or participate in one of our exhibition tours please contact: Elisa Martinelli - www.artmoorhouse.com - info@ArtMoorHouse.com or Tiziana Alocci - hello@tizianaalocci.com
Artwork list
Okura: This electromagnetic recording captures the ethereal remnants of digital life from an abandoned advertising display in the heart of Shibuya, Tokyo.
“Day 8 in Shibuya: Stumbled upon an abandoned advertising display today. It was eerie, standing there in the heart of such a bustling area. As I placed my recorder near it, I could almost hear whispers of its past life. The faint electromagnetic pulses felt like ghosts of forgotten advertisements. It was a stark reminder of how quickly technology moves on in this city. I sat there for a while, imagining all the ads it must have shown, all the people who must have looked at it. It made me feel small, but also connected to the city's history in a weird way.” – Tiziana
C’Est Bien: Spectrum frequency visualisation from the sound of a pedestrian crossing signal in Ueno, Tokyo.
“Day 2 in Ueno: The pedestrian crossing signals here are unlike anything I've seen before. I recorded the sound and visualised its frequency spectrum. It's fascinating how something so mundane orchestrates the movement of thousands. As I stood there, watching people cross in waves, I realised these sounds are the heartbeat of Tokyo's streets. I wanted to cross with my eyes closed, just following the sound. I felt like I was part of a big, invisible dance. Made me wonder how many times I've been guided by sounds I never really noticed before.” – Tiziana
Pop Life: This audio recording captures the electromagnetic frequencies emanating from a neon sign of a popular karaoke establishment in the bustling Shinjuku district of Tokyo.
“Day 4 in Shinjuku: Karaoke night! But instead of singing, I found myself attracted by the neon sign outside. Its electromagnetic frequencies created a unique soundscape that felt like Tokyo's nightlife distilled into audio form. The pulsating rhythms matched the energy of the partygoers around me. I wonder if anyone else notices this hidden symphony of the city. I stood there for ages, just listening. My friends thought I was barmy, but I couldn't help it. It was like the city was singing its own karaoke song, and I was the only one who could hear it.” – Tiziana
Topaz: This electromagnetic recording captures the subtle hum and electronic pulse emanating from the illuminated display of a vending machine in the fashionable Omotesando district of Tokyo.
“Day 6 in Omotesando: Remember Toy Story, where toys come alive when humans aren't looking? I've always wondered if inanimate objects truly animate when unobserved. This vending machine seemed to speak to me. I spent an hour today recording the subtle hum from it, I wanted to give it a voice like a Toy Story character.” – Tiziana
Love Merci: Electromagnetic frequencies captured from the LED wall sign of an adult shop in the heart of Akihabara, Tokyo's electric town.
“Day 7 in Akihabara: Electric Town lived up to its name today. I recorded electromagnetic frequencies from a sex shop's LED wall sign. It felt a bit awkward standing there with my equipment, but the result was worth it. It perfectly encapsulated the district's pulsating energy and futuristic vibe. I closed my eyes and let the sounds around wash over me, feeling like I was experiencing Akihabara on a whole new level. A couple of people gave me funny looks, but one actually stopped to listen with me. We didn't speak, just stood there nodding. It was a weird but cool moment of connection.” – Tiziana
Love Merci is available in four colour combinations: Pink, Cyan, White, and Green. Each piece is different but generated from the same sound.
C’Est Bien: Spectrum frequency visualisation from the sound of a pedestrian crossing signal in Ueno, Tokyo.
All of the artworks on show are for sale and if you wish to have more information or participate in one of our exhibition tours please contact: Elisa Martinelli - www.artmoorhouse.com - info@ArtMoorHouse.com or Tiziana Alocci - hello@tizianaalocci.com
The Shapes and Sounds of Visa Inequality
This project transforms Schengen visa rejection rates from 2023 into a captivating audio-visual narrative. Data sonification, the process of transforming data into sound, adds an emotional dimension to information that might otherwise remain abstract.
Experience an immersive audio-reactive visual journey that brings data to life. Turn up the volume and let the data sing.
Presented by Tiziana Alocci and LAGO Collective
Commissioned by Lago Collective, this project transforms Schengen visa rejection rates from 2023 into a unique audio-visual narrative. Through sound and shape, the inequality in visa accessibility becomes tangible, highlighting the disproportionate rejection rates faced by low and middle-income countries, particularly in Africa.
Adding Emotion to Data Through Data Sonification
Data sonification, the process of transforming data into sound, adds an emotional dimension to information that might otherwise remain abstract. By pairing each visa rejection rate with a harp note and representing shifts in income levels through bass changes, the project creates a visceral connection to the data. The harp, with its delicate and evocative sound, was chosen to reflect the fragility and significance of each visa application. The resulting soundscape mirrors the tension between opportunity and rejection, allowing audiences to feel the disparity rather than just see it.
Data Sonification bridges the gap between raw numbers and human experience, transforming statistics into stories. It enables us to hear the stark contrasts in rejection rates as melodies of inequality, emphasising the lived realities behind the data.
A Delicate Harmony of Data and Emotion
The harp’s fragile resonance echoes the duality of each application—a gateway to opportunity or a symbol of rejection. For countries like Ghana, Senegal, and Nigeria, where rejection rates reach as high as 40–50%, these notes become a lament, underscoring the barriers to global mobility and opportunity.
Why This Matters
By transforming data into sound, this project brings a powerful new perspective to the conversation on visa inequality. It highlights disparities in global mobility, talent exchange, and international collaboration—issues that resonate deeply with the corporate world. For organisations, engaging with this piece signals a commitment to equity and inclusivity, aligning with broader goals for fair and empathetic global practices.
This technique not only invites us to engage with data differently but also fosters empathy and reflection. It prompts questions about the systemic barriers that impact diverse talent acquisition and potential markets, emphasising the importance of emotional resonance in data storytelling.
Play the video to explore the power of empathy-driven data storytelling and feel the stories behind the numbers.
Sonic Tides: When Noise Pollution Becomes Visible
Sonic Tides translates 24 hours of collected airport sound data into powerful ocean waves through audio-reactive projections.
Sonic Tides transforms aircraft noise pollution into an immersive installation, giving visible form to an invisible crisis affecting 2.2 million residents near London Heathrow Airport.
Moving beyond conventional sound wave representations, Sonic Tides reimagines aircraft noise as powerful ocean waves through audio-reactive projections. This sonic memoir translates hours of collected airport sound into an emotional audiovisual experience, where the intensity of aircraft noise manifests as increasingly turbulent digital tsunamis that surge across walls and floors. A poem narrated in first person documents a day in the life of a family living near the airport.
While numerous studies document airport noise levels, this project pioneers the artistic visualisation of this persistent environmental challenge, which is particularly urgent as Heathrow plans its expansion.
By merging field recordings with poetry, and advanced data visualisation techniques, Sonic Tides creates a visceral narrative that allows viewers to experience the daily acoustic assault on local communities. The installation renders the abstract concept of noise pollution into a tangible, emotionally resonant experience, fostering public dialogue about urban sound environments and their impact on human well-being.
Sonic Tides confronts visitors with an urgent environmental crisis hiding in plain sight. For young people especially, the installation triggers a powerful moment of recognition: the constant background noise they've grown up with isn't normal or inevitable – it's an emergency demanding attention.
The experience sparks immediate questions: "Why have we accepted this invasion of our sonic space?" "How is this affecting my community's health?" These questions intensify as viewers realise that airport expansion plans threaten to amplify this invisible assault on their well-being. For many young visitors, this becomes their first awakening to environmental injustice in their own backyard.
This realisation often transforms into action. People leave Sonic Tides with a new vocabulary for their daily experience and tools to challenge the status quo. Many report watching flight paths differently, starting conversations about noise pollution at school, or questioning why some communities bear a heavier burden of environmental stress than others. The installation's emotional impact catalyses a deeper understanding of how urban development choices affect the quality of life, inspiring a new generation to demand healthier, more equitable cities.
Research: Aleksandra Mbaike
Audio, visual, writing: Tiziana Alocci
The Orb & Pink Floyd’s David Gilmour
Limited edition of 25 hand-numbered and signed prints to celebrate the album Metallic Spheres in Colour by The Orb and Pink Floyd’s David Gilmour.
In an era where art intersects so frequently with technology, this project signifies the fusion of both. Commissioned as a limited-edition fine art prints to celebrate the album Metallic Spheres in Colour – a collaboration between The Orb and Pink Floyd’s David Gilmour – the spirit of the album was reimagined through data visualization using sonic data.
This project saw the transformation of recurring rituals – specifically the act of listening and taking notes about songs – into a visually stimulating narrative. The process began with analysing sonic data from the album's tracks. Each track's unique acoustic signature was transformed into circular, abstract visuals. This transmutation of sound to sight was both a technical and artistic challenge – countless hours were spent sketching, experimenting, and fine-tuning, using hand-drawn sketches and a system of purposefully developed digital tools. The result was a visualization that was both mathematically precise and emotionally evocative.
This work joins with a wider exploration of sound transmutation in Tiziana’s portfolio. Visualisation of emotions abound. Using sonic data, artworks capture moments of grief and passion, weaving audio recordings from life into detailed, circular abstract visuals.
Discarded versions
Shoreditch Arts Club x Commune
An immersive, audio-reactive video installation exploring human emotions and the yearning for acknowledgement. Premiered on March 1st 2024 at the Shoreditch Arts Club in London.
I See You is an immersive, audio-reactive video installation that examines human emotion. The piece emblemises the unspoken thoughts and emotions that eternally seek acknowledgement and acceptance in people’s minds. It captures the silent moments that hold longing for understanding, and the human desire to be seen as one’s true, unfiltered self.
The installation reflects the profound yearning and emotional depth of being authentically seen. It celebrates human connection, authenticity, and the beauty of vulnerability. I See You premiered on March 1st 2024 at the Shoreditch Arts Club in London, UK, alongside five physical sonic visualizations from the Necessity Collection.
The piece illuminated the venue’s darkened ambience, amplifying its impact with viewers. In its constant motion, the work reflected the ceaselessness of inner thoughts, which rarely hold form for long.
Data-driven album cover series 2019-23
Beginning in 2019, this project saw the creation of twelve album covers for a Berlin-based record company.
Beginning in 2019, this project saw the creation of a series of album covers for the Berlin-based record label Sum Over Histories. Each cover artwork began with a habitual listening phase – playing artists’ songs alongside daily activities. The most resonant track was selected and visualised using a central circle motif, inspired by architectural elements and celestial phenomena.
Each cover artwork was started with a list of songs by one artist. The process began with habitual listening, and playing the songs during daily activities like working, resting, and running. The most resonant track was then chosen as the album's ambassador. The next step was visualization, consistently featuring the circle as a central motif. The radial formation for each cover was inspired by architectural elements – such as stained glass, windows and domes – and celestial phenomena – like planets and galaxies. These visual prompts shaped the abstraction of the selected song’s waveform. The sound's anatomy, pre-visualised within a frequency graph, became optically tangible as a circular form.
In the final phase, the existing frequency marks were manipulated to reflect the emotional and intuitive vibrations evoked by the song. This converted the static waveform into fluid, sense-driven patterns. The visual markers pointed to sensations derived from the song, varying between spiky or sharp, blurred or wavy. Some emulated characteristics of flowers or jellyfish, reflecting the initial experience of consuming the song elementally.
Saint Is, Something in Common EP, 2019
Invoker, RA EP, 2020
Saint Is, Before We Get Old EP, 2020
Various artists, Path Integral IV, 2020
Imperieux, Modus Operandi, 2021
Flageolet, Tension EP, 2021
Ivory, Let the Mistery Be EP, 2021
Aldebaran, Severe EP, 2021
Skatman, Trial and Error EP, 2021
Ross From Friends, Thesho, 2022
Boys Be KKo, Lop Nor, 2022
‘Necessity’ – Visualising soundscapes
‘Necessity’, inspired by the Quantified-Self movement in art, is a series of audio-visual, data-driven transmutations of sounds recorded by the artist.
‘Necessity’ was born out of a legacy of self-exploratory work. It draws influence from the technical rigour of information design and data visualisation yet expands into an oeuvre that sees commonality with Conceptual Art, Process Art, and a movement that concerns itself with the quantified self. It embodies a continuity of themes that have been both implicitly and explicitly interrogated over many years of artistic production.
The idea for the series began through conversations around the transference of sound data into visuality. In earlier works, raw sound material takes the form of music recorded by external artists, in Necessity, the raw sound data becomes oral landscapes of the self. As such, the series is an extended visualisation of the unification between sound and two-dimensional form, only working with sonic matter that consistently begins and ends with the artist – at times including one other person, or ambient sounds within the environment. Raw sound material might have included breathing sounds recorded over a night’s sleep, the sounds of a walk across a landscape, or the undulating breaths of shared intimacy.
The resulting series includes eight large-scale fine art prints belonging to a limited edition, each individually signed and numbered. Every piece in the series is available in two colour schemes: a light and a dark version. Two pieces from the series have been acquired by C3 Residency in Mexico City and are now part of its permanent collection. Others are on display at the Shoreditch Arts Club in London and at Einraum in Berlin.
Victoria
Data visualisation of 2:45 minutes of birdsong recorded in Victoria Park, London. Victoria visualises a walk in London’s Victoria Park, taken on a sunny day amidst the sound of human activity, birdsong and other sounds becoming part of the white noise characteristic of an outdoor stroll. This soundscape converted into the pilot piece for the Necessity Collection, its formal characteristics referencing the section of a tree and its concentric circles.
Morpheús
Data visualisation of 6 hours, 46 minutes from one night’s sleep. A few years ago, when Tiziana began struggling with insomnia, she decided to record ambient noises during sleep to determine if external sounds were causing her restless nights. In this pursuit, Morpheus chronicled the sounds and rhythms of breath throughout one night's sleep, using these recordings as a sample to understand habitual sleeping patterns. This investigation into the patterns of a restless sleeper revealed a broken circle representing broken sleep, questioning whether external noises trigger moments of waking or if it is merely the provocation of the unconscious mind. This artwork is currently on display and available for sale at Einraum Berlin.
The Photograph We Never Took
Data visualisation of two voices. This work follows Tiziana’s father's death in 2019 and contemplates their relationship and the loss of her favourite photograph. Retracing this lost photograph prompted her to enlist voice recordings to recreate the image of the bond between them. The sound forms of the two voices join together as two uniting circles, replacing the missing photograph. This artwork has been featured in: Nightingale Magazine issue 2, Page Magazine, Design Matters Copenhagen, Beyond Tellerand Berlin, and part of the group show “Exploring Grief And Loss”, Willesden Gallery London (UK).
Stay There
Data visualisation of 8:27 minutes recording of intimate moments. Capturing the swaying breath of a couple enraptured by their intimacy, Stay There is the only work within the Necessity Collection that includes two identical circles. Representing the proximity of two lovers, the rings do not signify two separate waveforms but embody the physicality of two bodies and sets of breathing. Blurred frequencies emblematise their intertwining, sensual motion, heightened by the deep red colour that stains the canvas with inferred passion. The artwork is currently on display and available for sale (framed) at Einraum Berlin and at Shoreditch Arts Club in London.
Morpheús – Visualising sleep data
In October 2021, a long period of sleepless nights in a new London flat inspired the creation of Morpheus, a visual art piece showing sound waves representing broken sleep.
In October 2021, a period of insomnia led to the creation of Morpheus, a visual representation of sound waves that represented the patterns of disrupted sleep. Part of the Necessity Collection, it symbolises a reclaiming control through the recording and visualising of data – giving shape to patterns in sleep behaviour that cannot be controlled. Using an audio recording device, ambient noises and body movements were captured throughout the night. After weeks of data collection, patterns emerged, such as evidence of regular early morning bus noises from the street below disrupting sleep.
The noise, though not loud enough to fully awaken, was sufficient to interrupt sleep. This ultimately led to the creation of Morpheus, a fusion of art and science that visualised the recorded sound data. Each brushstroke and curve on the canvas represented sound waves moving through time, with lines showing the amplitude of sonic vibrations. A broken circle in the artwork symbolises the disrupted sleep, peaking in the early morning.
The process for Morpheus involved recording ambient noises every night for two months. This signifies Tiziana’s wider practice, which involves consistently collecting data through various mediums like writing and sound recording, often over extended periods. This has resulted in a large archive, an analogue record of moments from life. This data intricately intertwines with personal metrics, including physical aspects such as breathing patterns and social dimensions like quantifiable interactions.
Visualising the voices of Ukrainian refugees
Liberty Leading The People amplifies Ukrainian refugees' stories into a poignant composition – a totem that symbolised freedom and justice amid Europe's conflicts.
The artwork, Liberty Leading the People, was showcased at L’Officina Arte Contemporanea during the premiere of the documentary Tales from the Border. The work’s objective was to amplify the voices of Ukrainian refugees' and was created in 2022 with Capslock Magazine. Liberty Leading the People merged refugees’ stories into a poignant composition – a totem that symbolised freedom and justice amid Europe's conflicts.
Three Ukrainian women were interviewed by Capslock Magazine, capturing their personal stories, ongoing fears, and hopes for the future ahead. Tiziana then visually translated their stories into concentric rings – each representing one distinct voice. Using sonic data, the voices were merged, resonating as a unified cry for freedom, justice, and peace. Throughout the documentary screening, Liberty Leading the People guided viewers through a poignant exploration of border life in Ukraine, providing a visual narrative of resilience and humanity amidst turmoil.
The artwork’s title, Liberty Leading the People, pays homage to Eugène Delacroix's iconic painting, known for its symbolic depiction of liberty and democracy, transcended from its origins to become a universal symbol of liberation. Limited edition prints of the work are available for purchase through Tiziana’s online shop, with all proceeds dedicated to World Central Kitchen – a charitable organisation that responds to humanitarian, climate, and community crises by providing meals worldwide.
Fondata Magazine – Visualising wine tasting data
A commission for Fondata Magazine, this project was inspired by Professor Xiao-Li Meng's blend of wine and statistics. The work depicted nine wine ratings using a visual vocabulary of symbols, each reflecting mean ratings and a selection of shapes indicating value nuances.
Made as a custom data visualization created for Fondata Magazine, this project was inspired by Professor Xiao-Li Meng's blend of wine and statistics. The work depicted nine wine ratings using a visual vocabulary of symbols, each reflecting mean ratings and a selection of shapes indicating value nuances. Meng, who is the Whipple V.N. Jones Professor of Statistics at Harvard University and the founding Editor-in-Chief of Harvard Data Science Review, embarked on an unexpected journey when one of his students proposed merging wine and statistics. The journey saw the marrying of wine-tasting sessions with statistical lectures, exploring correlations between subjective wine ratings and numerical analysis.
The visualization for Fondata Magazine made use of distilled data from a nine-figure table, each figure representing ratings assigned to different types of wine. Employing a custom visual language, the piece encoded these ratings using unique symbols. Arranged in three columns, each symbol conveyed the mean rating for a specific wine tasted in sequence. The symbols' contours varied: smoother curves indicated lower ratings, while sharper spikes represented higher values.
The project sought to illuminate Meng's interdisciplinary teaching method, illustrating complex statistical concepts through the lens of wine tasting. His pioneering blend of wine appreciation and statistical analysis continues to foster new insights, engaging both students and enthusiasts alike.
Selected clients
The National Gallery (London), Unit London, Lufthansa Group, British Library, David Gilmour, Condé Nast, Robertet Group, The Orb, The Guardian, Thomson Reuter Foundation, Corriere della Sera, University of the Arts London, Open Data Institute, Sum Over Histories, BBC, RCS Media Group, Signal Noise, Nexus Agency, HUGE Inc.